Instagram Debuts #RethinkOurInfluence Campaign

news | 5.07.21

Instagram Debuts #RethinkOurInfluence Campaign

AdWeek Article

It continues to mark Asian American and Pacific Islander Heritage Month

Photo & Video Directed by Anthony Pham

Instagram continued its celebration of Asian American and Pacific Islander Heritage Month with the debut Friday of its #RethinkOurInfluence campaign, as well as the rollout of a custom augmented reality filter on its @creators account.

The campaign was shot and directed by Vietnamese American director and photographer Anthony Pham, who recently worked with Billie Eilish and Harry Styles.

See the full article on AdWeek.